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Handbag charms are having a major moment—and it’s easy to see why. These trendy accessories instantly personalize your practical carry-all by adding a touch of fun, personality and serious style impact. From playful pom-poms and bold enamel shapes to sleek metals and subtle leather accents, there’s a charm to suit every style and budget. Popularized by social media and spotted on trendsetters like Rihanna, bag charms have become an effortless way to refresh any handbag without buying a new one, making them a trend with real staying power. Shop these playful picks from Aritzia, Coach, Kate Spade, and more to give your bag an instant stylish upgrade that feels completely your own.
If you love florals, don’t miss out on this affordable gift-friendly purse accent. It’s made from gold-plated alloy with rhinestones and designed to clip onto handbags, zippers or anywhere else you’d like to add a bit of decorative flower power.
Haven’t you heard? Cherries are all the rage in the world of trendy bag charms. Attach this glittery little accessory onto any plain bag to instantly add personality.
This braided leather heart charm from Simons screams high-quality and looks seamless on any dark coloured bag. Handcrafted from genuine lambskin with a snap-hook ring.
POP MART’s The Monsters Big Into Energy blind boxes have been all the rage, featuring a vinyl-face plush LABUBU pendant in a fun, fully random design that makes every unboxing exciting. Beloved by collectors, these stylized figures double as playful bag charms or eye-catching décor, making them a standout gift or personal collectible.
A purse for your purse? Yes, this little Kate Spade cutie is a shrunken-down version of their classic Maise carryall. It fits a few credit cards and your AirPods for petite functionality.
This Kate Spade charmed cocktail book bag is the perfect little accessory for a night out on the town with the girls. It even has little cocktail recipes inside.
For those who love functional charms—this hair comb charm looks cute and keeps you looking cute too. Made from durable resin with a convenient push-ring closure.
This gold bubble initial keychain has adorable pearl and heart accents, making it a versatile charm for handbags, backpacks, or keys. Crafted from hypoallergenic materials with a fade-resistant finish.
These keychains are made from durable polyester and feature cute, detailed patterns that add personality to handbags, backpacks, or sports bags, with a variety of styles to choose from.
Keep your keys secure and easy to find with the Everywhere Belt Bag Charm Keychain from Lululemon. It features a sturdy carabiner clip and a black-and-gold metal charm.
The mini Ricedumpling keyring is crafted from ultra-soft white fabric with a black ball chain, making it a cute, compact companion for keys or bags. Part of a handmade collection where every piece is unique, it’s made from 90% polyester and 10% PE beads, suitable for ages 3+ and imported.
You can finally get your dream Birkin, well… sort of—this 2-piece mini keychain and coin purse set comes in vibrant colours and features genuine leather and premium metal fittings.
This robot keychain is a sleek astronaut-inspired accessory perfect for space lovers. Made from durable, corrosion-resistant stainless steel, it adds a cosmic touch to keys, backpacks, or purses.
This adorable fur ball charm features a soft, fluffy texture. Perfect for adding a pop of colour to your bag or keys, it looks eye-catching in every shade from dusky pink to mint green.
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