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Montreal comedy festival organized by Quebec comics competing with JFL

Click to play video: 'New Montreal comedy festival competing with JFL'
New Montreal comedy festival competing with JFL
WATCH: The new Festival du Rire de Montréal, organized by mostly francophone comedians, is hoping to compete with Just For Laughs. As Global's Dan Spector reports, the festival got a boost when it announced it was teaming up with JFL co-founder Andy Nulman – Nov 22, 2017

An upstart Quebec comedy festival is adding some major muscle to its management team as it attempts to compete with Just For Laughs.

READ MORE: Lost to Toronto? Sold to Netflix? Future uncertain for Just For Laughs

Andy Nulman, a Montreal comedy scene stalwart, has joined the new Festival du rire de Montréal, organized by several dozen mainly francophone comedians.

“This is a strange and tough time,” he told Global News.

“I think, once things settle, it’s going be a whole lot better for everyone — and a whole lot funnier.”

An announcement about the new bash came amid the recent sex-assault controversy involving Just for Laughs founder Gilbert Rozon.

READ MORE: Just for Laughs founder Gilbert Rozon resigns amid allegations

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Nulman, a key architect of Just for Laughs, made the association official Wednesday.

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“How does one feel when they’re at a company for a number of years , they leave for three or four years and then join somebody in the competitive space? You know, it happens every day,” he said.

WATCH BELOW: Andy Nulman talks joining the new Festival du Rire de Montréal

Click to play video: 'Andy Nulman talks joining the new Festival du Rire de Montréal'
Andy Nulman talks joining the new Festival du Rire de Montréal

In a statement to Global News, Just for Laughs representatives insisted Nulman’s “decision to join this coalition has no bearing on our operations.”

Representatives from the new festival say Nulman has a solid background in the English-speaking comedy world and will act as a consultant.

READ MORE: Should the federal government help music festivals book big name artists?

Yet, some wonder if there’s room for two comedy festivals in Montreal.

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“The sponsors, the talent, the government agencies are going to pick sides and with Andy Nulman, it’s a big plus for the Festival du Rire,” said HEC business professor Renaud Legoux.

The festival hopes to hold its first edition in 2018.

— with files from The Canadian Press.

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