MEC regains crown as Canada’s most trusted brand, says new report
By Simon Little Online Journalist
Rounding out the top three are the Canadian Automobile Association, which swapped places with MEC last year, and Costco. Continue reading
MEC
MEC opening store at Saskatoon’s Midtown Plaza
MEC said its new Saskatoon store will be part of the community and offer classes and clinics to get people active and outside. Continue reading
People of colour have always loved the outdoors, and Canadian companies are noticing
MEC addressed the company’s lack of diversity in advertising, but some Canadians say it’s much more than just making a statement. Continue reading
MEC CEO addresses lack of diversity, inclusion in advertising
“By updating our approach to imagery to be more inclusive, we hope that more people will see themselves as part of the co-op and feel welcome at MEC.” Continue reading
Family from Ottawa ventures to Peterborough for Learn To Camp program
By Niki Anastasakis Videographer
The Learn to Camp program is a partnership between Parks Canada and MEC to learn how to camp and boost your confidence in the outdoors. Continue reading
Petition gets MEC, retailers to boycott Vista Outdoor, a brand that also manufactures guns
By Robyn Crawford Reporter
Sarah Latha said she started the petition that garnered more than 50,000 signatures after she realized she was buying water bottles for her children from a brand owned by a gun company. Continue reading
MEC drops U.S. brands linked to gunmaker in wake of Florida school shooting
MEC announced Thursday the company will no longer place orders from brands owned by Vista Outdoor, a company that also develops and manufactures firearms similar to the weapon used to kill 17 students and staff at a high school in Parkland, Fla. Continue reading
MEC reviewing relationship with brands owned by U.S. gun manufacturer amid public backlash
By Simon Little Online Journalist
“At this point, in time, we still have more questions than answers. We’re evaluating different courses of action and remain committed to figuring out the best path forward for our co-op.” Continue reading
Parks Canada’s Learn to Camp program helps rookie campers learn the ropes
By Neetu Garcha Video Journalist / Anchor
Parks Canada’s Learn to Camp program helps introduce first-time campers to the great outdoors. Continue reading
MEC and Vancouver Aquarium researchers team up to study apparel-linked microplastic pollution
As the issue of plastic pollution of global water systems is gaining more attention worldwide, a team of local researchers is joining forces with a clothing retailer to help understand and reduce the effect of microplastics found in synthetic fabrics on marine environments. Continue reading