Lethbridge Tourism

• Whoop-Up Days could be bigger than ever, tourism expert says

  With many Canadians choosing to stay north of the border for their summer travelling, Whoop-Up Days could see an economic injection and increased foot traffic.

  Economy

  May 30, 2025
  
• Southern Alberta tourism industry records strong numbers in 2024

  Local tourist attractions in southern Alberta have benefitted from changes in habits, creating an excitement around the future of the industry.

  Economy

  Apr 23, 2025
  
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• Sports tourism surges in Lethbridge in 2024

  A recent report shows Lethbridge's sports tourism industry contributed nearly $20 million to the local economy last year.

  Economy

  Mar 10, 2025
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• Bookings, spending forecasts point to Alberta tourism sector bouncing back

  Bookings at the Bayshore Inn and Waterton Glacier Suites are returning to pre-pandemic levels, as is the 2023 forecast for tourist spending in Alberta.

  Features

  Jul 20, 2023
• VisitLethbridge.com launches new initiatives

  VistLethbridge.com is launching four major initiatives to keep the city top of mind for visitors. The new vision highlights Lethbridge as a four season destination city.

  Economy

  May 9, 2023
• Strong season for southern Alberta winter tourism

  According to Erin Crane, CEO of Tourism Lethbridge, an increase in spring and summer activities in the Lethbridge area like the Tim Horton’s Brier set up the winter for success.

  Economy

  Mar 23, 2023
• Travel Alberta believes southern Alberta is primed for tourism growth

  'Anytime you get visitors spending on hotels, restaurants and in your stores or attending events, that's new, fresh money coming into the economy.'

  Consumer

  Oct 18, 2022
• CultureLINK bus connecting Lethbridge’s cultural stops

  Two CultureLINK buses will stop at six destinations, including the Galt, Casa, the Southern Alberta Art Gallery and Nikka Yuko Japanese Garden and the river bottom.

  Features

  Jun 27, 2022
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• How soaring gas prices are expected to impact summer tourism in southern Alberta

  A new survey for the Tire and Rubber Association of Canada showed that 66 per cent of respondents said fuel prices will force them to cancel or limit their road trips this year.

  Canada

  May 9, 2022
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• Organizers expecting good turnout for 2022 Brier after COVID-19 restrictions relaxed

  After taking place in a bubble in Calgary in 2021, this year's Brier in Lethbridge, Alta., welcomes curling fans to attend for the first time in two years.

  Canada

  Mar 4, 2022