The head of Alberta's $30-million-a-year energy war room is apologizing after the organization posted a lengthy social media response to an article in The New York Times that questioned the news organization's credibility.

Like a hockey team whose game has come off the rails early, the Canadian Energy Centre and its senior leadership would do well to have a 'closed-door meeting.'

The Opposition in Alberta says the government's $30-million energy war room has been a cavalcade of flubs and mistakes and it's too late to fix a disastrous first impression.

"It's kind of a laugh. I don't think it really mattered what way you leaned politically."

An environmental activist says his speeches to students around Canada has drawn the attention of Alberta's energy war room.

Progress Software's emblem is a stylized emerald-green, sharp-angled depiction of what appear to be radiating waves. The war room logo appears to be the same except for the colour.

The Kenney government's so-called "energy war room," which is aimed at countering criticism of Alberta's energy industry, is coming under fire again after the province revealed its "internal operations" won't be subject to freedom of information laws.

The $30-million centre is part of what Premier Jason Kenney has termed a "fight-back" strategy against those he says are unfairly denigrating the industry.

The Alberta government has hired a former journalist to develop a plan to fight back against oil and gas industry foes.