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Coronavirus: Saskatoon’s Broadway Theatre launches fundraising campaign

Click to play video: 'Broadway Theatre sharing positive messages as doors remain closed'
Broadway Theatre sharing positive messages as doors remain closed
While the seats remain empty, the Broadway Theatre is still sharing inspiring messages on the marquee outside the front door. However, the theatre's artistic director isn't expecting to open their doors to the public soon – Apr 30, 2020

Saskatoon’s Broadway Theatre is looking for donations to help keep it afloat until 2022 amid the novel coronavirus pandemic.

The theatre launched the “Broadway: Here to Stay” campaign Thursday.

The campaign was kicked off by a $40,000 donation from the Saskatoon Community Foundation, according to the theatre.

The theatre says it costs upwards of $65,000 a year just to keep the building running, and like most places, it’s had to cut back on events.

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“We host a church once a week, we have soaps once a month and we have the odd, very small rental,” said Kirby Wirchenko, the theatre’s artistic and executive director.

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“That’s about the same rental revenue that we used to get in three days and now that’s our month.”

Affinity Credit Union, STRATA Development and the Kinsmen Club collectively said they’ll match any donations raised up to $40,000.

The fundraiser runs until Friday, Oct. 30.

Click to play video: 'City of Saskatoon addresses infrastructure fears after Broadway Theatre flood'
City of Saskatoon addresses infrastructure fears after Broadway Theatre flood

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