Two Alberta women are hoping to encourage people of all ages and beliefs to wear their political pride.
Sarah Elder-Chamanara and Marcie Hawranik recently launched Madame Premier, a clothing line they say is meant to get more people, especially young women, interested in politics.
“We actually think it’s a really noble career,” said Elder-Chamanara. “We need more good people in politics.”
Madame Premier launched its first series of clothing designs, the “Election Collection,” several weeks ago to what they say was a hugely positive response.
The clothing is gender neutral with toddler and baby sizes also available, and all sport a variety of pro-political sayings, like “future prime minister” and “#PoliNerd.”
“We want little girls and little boys to think it’s totally normal, which it is, for women to be in politics,” said Elder-Chamanara.
The pair say it’s especially important to share their message now, during a time where there are no female premiers.
They say next series of clothing from Madame Premier is set to launch on the company’s website in the next few weeks.