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The making of viral video sensations

Click to play video: 'Press Play tour'
Press Play tour
Fri, Apr 15: Press Play is a social media meet and greet and concert centered around social influences and musical artists – Apr 15, 2016

The viral video phenomenon has created its own batch of superstars, but getting a video to go viral is hit and miss and often a combination of luck, talent and star power.

Breaking news from Canada and around the world sent to your email, as it happens.

Press Play is a social media meet-and-greet tour and concert centered around social influencers and music artists.
The talent featured on the tour have 8.5 million followers combined.

Some of those stars – like Joey Kidney, Christian Leave, Wes Tucker and Taylor Baxter – shared their talent on The Morning Show.

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