The new senior team for Restaurant Brands International Inc. was announced Monday, the first day in which Tim Hortons and Burger King were operating under one roof.
For Canadians, the most notable appointment perhaps is veteran Burger King exec Elias Diaz Sese, who’s been named to replace former Tims CEO Marc Caira as the head of the coffee chain.
Diaz Sese will be responsible for day-to-day operations across Tim Hortons in Canada, as well as bringing the Tims brand to new countries around the world.
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Tims has 3,665 locations in Canada and another 870 in the United States. There’s also 56 Tims coffee shops in the Middle East. But Diaz Sese will be the man responsible for accelerating roll-outs elsewhere — just as he’s done for Burger King in recent years.
Diaz Sese is the former head of Burger King’s Asia Pacific operations. Before that, he was responsible for bringing Burger King into Europe, “where he delivered strong net restaurant growth and introduced the brand to consumers in key growth markets,” according to a bio on Burger King’s investor relations web site.
As part of its approval of the $12 billion deal, Ottawa made the somewhat unusual requirement that Burger King accelerate plans to expand Tim Hortons’ footprint around the globe a condition of the deal.
MORE: It’s official, Tim Hortons, Burger King become one
Diaz Sese will relocate to Tims’ headquarters in Oakville, Ont. from Singapore, Restaurant Brands International said in a statement. Marc Caira meanwhile becomes vice-chairman of the new company’s board.
For a fuller breakdown of the new team taking over Tim Hortons, see the release here.
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