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Serbian media suckered by Internet hoax about this year’s Nobel Lit Prize winner

An internet hoax that falsely trumpeted a Serb as this year’s Nobel Literature Prize winner was slick, and down fell the victims: State-run TV, news agencies, radio and several newspapers.

Moments before the Swedish Academy announced the real winner – Swedish poet Tomas Transtromer – on Thursday, unknown hackers said on what looked like an official Nobel Prize website that it was Serbian writer Dobrica Cosic.

The site included a photo of the 90-year-old Cosic, quotations from one of his books, and a description heralding him as “the last dissident of the 20th century, witness of a declining era, as well as the prophet of an emerging one.”

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In today’s instant news markets, the false info quickly appeared on Serbian outlets, including Belgrade’s B-92 radio, state TV and independent news agencies.

“Someone has really tried hard to carry out the elaborate hoax,” B-92 said after withdrawing the news from its programs.

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An email sent to the Associated Press and other media outlets – which appeared to originate from the prestigious Serbian Academy of Arts and Sciences, of which Cosic is a member – provided a link to the website.

The academy, however, denied it had sent the email, and demanded police investigate.

“This is yet another in a series of attacks on the important institutions in Serbia with the intention of ridiculing the social values of our country,” the nationalist-dominated academy said in a statement.

Cosic is popular among his countrymen, but he’s also considered a proponent of the hardline Serbian nationalism which led to the bloody breakup of the former Yugoslavia in 1990s’.

Cosic briefly served as the president of Yugoslavia – consisting of Serbia and Montenegro – in 1992 when he was hand-picked by late Serbian strongman Slobodan Milosevic.

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