CALGARY- When Eric K. received a neknomination, instead of accepting the invitation to take part in the dangerous and potentially deadly drinking game, he turned it into something positive.
Neknominate involves chugging beer or hard liquor, posting a video online and then nominating others to do the same within 24 hours. Sometimes the participant challenges others to perform a dangerous stunt.
Thanks to social media, the game quickly became a global phenomenon that spread to Canada and the U.S., but Eric clearly decided it wasn’t for him.
The high school student responded to his neknomination by leaving a $20 donation on the doorstep of the Cochrane and Area Humane Society.
And just to make things a litle more interesting, he did at night, in the cold, without a jacket, and shirtless. He then posted video of his gesture on Facebook.
“One of our staff found it stuffed under the door when they arrived at work,” says the Humane Society’s Cheryl Wallach. “I think the reaction was that it was pretty cool to help the animals and at the same time, they’re making a positive life choice for themselves.”
A growing number of young people are just saying ‘no’ to neknomination and instead performing random acts of kindness – a trend known as RAKnomination.
WATCH: Trevor Simioni’s video of his random act of kindness.
The neknominate game is thought to have originated in Australia, (‘neck’ is an Australian slang term for chug), but it spread like wildfire across the U.K. and beyond after Ross Samson, a British rugby star, posted a Christmas Day video on his Facebook page. He was recently quoted as saying he now wants ‘nothing to do with it’, in light of four deaths linked to the craze.
Comments