Edmonton-based Fire and Flower Holdings Corp. say it has “retail agreements” with two of the initial 25 applicants that have been selected by the Alcohol and Gaming Commission of Ontario to apply for cannabis retail licences in eastern Ontario.
One of the stores would be located on Brock Street in the old Cunningham and Poupore men’s clothing store in downtown Kingston. A notice was posted on the window of the old storefront, notifying neighbouring businesses of the proposed application. Nathan Mison, Fire and Flower’s vice-president of government and stakeholder relations, says the second store will be located in Ottawa.
The news was also confirmed on social media.
The company hopes to have the Brock Street location open by April 1.
Fire and Flower is not a cannabis supplier, but a cannabis retailer. Mison says the Edmonton company will provide expertise to the local retailer in the form of staffing support, point of sale hardware and software, and consultation on how to operate the store. In return for these services, the Ontario stores will pay consulting and licensing fees to Fire and Flower.
The deals also give Fire and Flower the option to purchase each of the local retail stores after the expiry of the lottery process.
“These agreements represent another important step in Fire & Flower’s mission to introduce our elevated education-based approach to adult-use cannabis retail to Ontarians,” said Fire and Flower CEO Trevor Fencott, in a news release. “They represent a strong vote of confidence in Fire & Flower’s best-in-class expertise to assist these applicants to develop and operate a highly regulated business within an aggressive timeline.”
Fire and Flower runs retail cannabis and accessory stores in Alberta and Saskatchewan and has a wholesale cannabis supply business in Saskatchewan. As part of its growth strategy, the company intends to continue applying for licences for retail shops in Alberta, Saskatchewan and in all provinces that allow private cannabis sales, including Ontario, British Columbia and Manitoba.