CALGARY – Retail giant Target Corporation announced Wednesday the majority of its future Canadian locations will feature Starbucks licensed stores.
Target will be opening 125-135 locations across Canada beginning in 2013. In Calgary, six Zellers stores will become Target locations.
“Starbucks has been a valued partner for more than 12 years and an integral part of the Target guest experience in the U.S.,” said John Morioka, senior vice-president of merchandising for Target Canada. “Our goal is to bring the true Target brand shopping experience to our Canadian guests, so expanding our relationship with Starbucks as we enter the Canadian marketplace is a natural fit.”
Starbucks store openings will coincide with Target’s entrance into the Canadian market beginning in spring of 2013. In addition to offering guests their favourite customized beverages, many stores will have breakfast and lunch sandwich selections, as well as whole bean coffee and Starbucks VIA Ready Brew offerings, and other merchandise, said Target in a news release.
“We continually look for new and relevant opportunities to bring the Starbucks experience to communities across the country, and this strategic relationship represents another way we’re able to create meaningful connections with both new and existing customers,” said Colin Moore, president of Starbucks Canada. “Building on the success of our relationship in the U.S., we’re excited to be joining forces with Target in Canada with a shared commitment to delivering high quality products and an in-store experience that reflects our common values.”
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Target opened its first Starbucks licensed store location in the United States in 1999. There are now 1,097 Starbucks locations within Target stores in the U.S.
Starbucks has more than 17,000 stores around the globe.
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Target has 1,763 stores across the United States.
Zellers stores in the city will start closing by summer as Target begins remodelling sites for announced 2013 openings.
Three city locations – the Forest Lawn Shopping Centre, Market Mall and Chinook Centre – will open in spring 2013. The Signal Hill store will open in summer 2013.
Calgary stores are also planned at the Shoppes at Shawnessy and Sunridge Mall, although no opening dates have been announced.
Each store will require a six-to nine-month renovation and about $10 million to $11 million will be spent remaking each location.
The Zellers stores at Market Mall and Chinook will close Aug. 11, while those at Forest Lawn and Signal Hill will shut Oct. 13.
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