Golf club maker Callaway has apologized for an advertisement it released with Good Good Golf to promote a co-branded driver that depicted the latter’s co-founder Garrett Clark shoving a woman to the ground.
The companies were accused by viewers of promoting violence against women when the ad showed Clark charging towards professional female golfer Alexis Miestowski, pushing her to the ground and saying, “Do not touch my new driver,” after she reached for his golf bag.
Clark is a prominent golf content creator and YouTuber.
The advertised golf equipment is part of a brand partnership between Callaway Golf and Good Good Golf, with its logo and colours embossed on Callaway’s Quantum driver.
The ad has since been deleted and Callaway CEO Chip Brewer said in a statement Tuesday that his company made a mistake and was taking it “very seriously.”
“As we deal with the consequences of our mistake and complete our investigations, I want to make it clear that we sincerely apologize for the video. The content was inappropriate and does not reflect our values. To be clear: we are unequivocally against discrimination, domestic violence or threatening behaviour of any kind,” Brewer said.
“We believe we have been a positive force for diversity and inclusion in the game of golf. The video was completely inconsistent with that. I assure you we will learn from this and do better,” the statement continued, noting that changes to its approval processes had already been implemented and the “internal” and “external” investigations were underway to ensure “this will never happen again.”
Callaway is an established golf equipment manufacturer, while Good Good Golf began as a YouTube channel that, as of 2025, has expanded into an independent media company.
In a statement Saturday, Good Good Golf apologized for the ad, saying it “depicted actions that do not align with our values as a brand.”
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“We have since taken that content down, and sincerely apologize. Good Good has always stood for making the game of golf more inclusive for all, and we will continue to ensure that is our mission moving forward,” it concluded.
YouTube golf content has exploded in popularity in recent times and has received significant financial backing.
Good Good Golf, whose content is popular among young recreational golfers, announced last year that it received $45 million in funding from a consortium of investors, including Peyton Manning’s Omaha Productions, and this November is the title sponsor of a new PGA Tour event at Omni Barton Creek in Austin, Texas.
Top professional golfers on the traditional circuit have also moved to YouTube content creation, including Major champion Bryson DeChambeau, who has amassed more than 2.8 million subscribers.
Fans watch him play golf at some of the world’s most exclusive courses, complete record-breaking challenges and play with the likes of Steph Curry, Kevin Hart and Adam Sandler.
U.S President Donald Trump has even appeared in a video with DeChambeau, where the two attempt to complete a full round of golf in under 5o strokes. The video was created before Trump began his second term.
It’s not offense, and it doesn’t “promote domestic violence.” This is just the Snowflake Generation at it again. And if you watch the ad, you can clearly see her smile as she’s falling. She was perfectly fine filming the ad with them. You people need to get lives, get jobs, and mind your own business.
“Anonymous
August 26, 2026 at 2:30 am
It wasn’t a mistake you are only sorry because you are being exposed”
If I owned the business I would make it a trope and air it until you people give up whining.
Yeah, depictions of violence against men only!
So sick of everything liberal.
All I had to hear was “YouTuber”
I agree with the first comment. What if the roles were reversed and a girl pushed a guy down for trying to touch her driver!!!!!!! I would love some supplier to be bold enough to try that and see the fallout. What if different skin colour or gender or adult/kid or any other combination of todays world. Just don’t get it
I saw the commercial and in it, a guy sprints up behind her and knocks her down before she can grab the golf club. It was acting, and was not anything to get upset over. If the genders were reversed and a woman did this to a man (in the commercial) it wouldn’t have raised an eyebrow.
It wasn’t a mistake you are only sorry because you are being exposed
Never apologize to the mob. They don’t really want it.
It was a joke. Maybe a bad one, but still a joke.
Muppets
So, what does Alexis Miestowski, say about it? Perhaps she has a sense of humour and isn’t so ‘thin skinned’.
Why isn’t it mentioned in the article?
Appropriate quotes:
“This is the way the world ends. Not with a bang but a whimper.” T.S. Eliot
The manufactured grievance industry, a collection of over-inflated “issues” that few legitimately care about outside of fashionable social media settings.
The culture of victimhood raises it’s pathetic fist.
Looks like the thin skinned, hypersensitive, reactionary snowflakes are at it again!!
@Ben … Always the same drivel from this troll.
“We’re taking our comedic advertisement very seriously.”
Glad they apologized. @Jake’s lame attempt at humour fell flat. Some people are obsessed which bathroom people choose to use. Let things be, let people be happy and free from harassment.
Would have been ok with a trans golfer sucking Tigers wood