Hailey Bieber sells makeup brand Rhode to E.l.f. in $1 billion deal
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Hailey Bieber sells makeup brand Rhode to E.l.f. in $1 billion deal
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Hailey Bieber sells makeup brand Rhode to E.l.f. in $1 billion deal
02:11 | May 29, 2025
-
A pretty face doesn’t have to drain your bank account
06:22 | October 7, 2026
-
Beauty expert rates popular at-home beauty treatments
06:05 | August 11, 2026
-
The 2026 winners of Best New Product
04:58 | March 19, 2026
-
Save money and time with beauty done at home with RoC!
06:09 | January 28, 2026
-
Beauty stocking stuffers that deliver major holiday magic
06:58 | December 18, 2025
-
Anti-aging 101: All you need to know about Botox, laser resurfacing, and retinol care
05:30 | November 27, 2025
-
The Morning Show: March 28
45:32 | March 28, 2025
-
Must-have spring essentials—Now at unbeatable prices
05:15 | March 28, 2025
-
Supporting Canadian brands: Smart alternatives to American imports
05:34 | March 4, 2025
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The Morning Show: March 4
45:29 | March 4, 2025
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The Morning Show: January 15
45:33 | January 15, 2025
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Celebrity beauty products that live up to the hype
05:11 | January 14, 2025
-
The Morning Show: January 13
45:38 | January 14, 2025
-
Truth or Lie? Tips for the best anti-aging skin care routine
06:48 | January 7, 2025
-
Celebrating the beauty of pride with brands that give back
05:40 | June 17, 2022
-
Multitasking beauty products to save you time and money
06:17 | October 20, 2021
-
Tips to transition your beauty routine from summer to fall
05:20 | September 17, 2021
-
The Morning Show: August 27
45:00 | August 27, 2021
-
Beauty editor’s secrets for under $25 skincare routine
10:17 | August 27, 2021
-
Summer makeup hacks for fresh and smooth skin
05:53 | August 12, 2021
-
The Morning Show: August 11
45:44 | August 11, 2021
-
Beauty hacks for lip care and glam with Christine Cho
06:00 | August 11, 2021
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The Morning Show: July 23
44:17 | July 23, 2021
-
Beauty hacks to wipe away summer skin’s smears & smudges
02:30 | July 23, 2021
-
Canadian-made make-up brand supports Indigenous community
02:40 | July 19, 2021
-
The Morning Show: July 7
45:38 | July 7, 2021
-
Best skin products from around the world
06:02 | July 7, 2021
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Beauty hacks to beat the heat this summer
07:11 | June 23, 2021
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The Morning Show: June 23
45:45 | June 23, 2021
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Easy hacks to keep your pandemic hair in check
06:20 | June 16, 2021
Hailey Bieber sells makeup brand Rhode to E.l.f. in $1 billion deal
Description
May 29, 2025
Rhode, the skincare and cosmetics brand Hailey Bieber founded in 2022, has been acquired by E.l.f. Beauty in a US$1-billion deal.
-
Hailey Bieber sells makeup brand Rhode to E.l.f. in $1 billion deal02:11 | May 29, 2025 -
A pretty face doesn’t have to drain your bank account06:22 | October 7, 2026 -
Beauty expert rates popular at-home beauty treatments06:05 | August 11, 2026 -
The 2026 winners of Best New Product04:58 | March 19, 2026 -
Save money and time with beauty done at home with RoC!06:09 | January 28, 2026 -
Beauty stocking stuffers that deliver major holiday magic06:58 | December 18, 2025 -
Anti-aging 101: All you need to know about Botox, laser resurfacing, and retinol care05:30 | November 27, 2025 -
The Morning Show: March 2845:32 | March 28, 2025 -
Must-have spring essentials—Now at unbeatable prices05:15 | March 28, 2025 -
Supporting Canadian brands: Smart alternatives to American imports05:34 | March 4, 2025 -
The Morning Show: March 445:29 | March 4, 2025 -
The Morning Show: January 1545:33 | January 15, 2025 -
Celebrity beauty products that live up to the hype05:11 | January 14, 2025 -
The Morning Show: January 1345:38 | January 14, 2025 -
Truth or Lie? Tips for the best anti-aging skin care routine06:48 | January 7, 2025 -
Celebrating the beauty of pride with brands that give back05:40 | June 17, 2022 -
Multitasking beauty products to save you time and money06:17 | October 20, 2021 -
Tips to transition your beauty routine from summer to fall05:20 | September 17, 2021 -
The Morning Show: August 2745:00 | August 27, 2021 -
Beauty editor’s secrets for under $25 skincare routine10:17 | August 27, 2021 -
Summer makeup hacks for fresh and smooth skin05:53 | August 12, 2021 -
The Morning Show: August 1145:44 | August 11, 2021 -
Beauty hacks for lip care and glam with Christine Cho06:00 | August 11, 2021 -
The Morning Show: July 2344:17 | July 23, 2021 -
Beauty hacks to wipe away summer skin’s smears & smudges02:30 | July 23, 2021 -
Canadian-made make-up brand supports Indigenous community02:40 | July 19, 2021 -
The Morning Show: July 745:38 | July 7, 2021 -
Best skin products from around the world06:02 | July 7, 2021 -
Beauty hacks to beat the heat this summer07:11 | June 23, 2021 -
The Morning Show: June 2345:45 | June 23, 2021 -
Easy hacks to keep your pandemic hair in check06:20 | June 16, 2021
-
Hailey Bieber sells makeup brand Rhode to E.l.f. in $1 billion deal02:11 | May 29, 2025
-
A pretty face doesn’t have to drain your bank account06:22 | October 7, 2026
-
Beauty expert rates popular at-home beauty treatments06:05 | August 11, 2026
-
The 2026 winners of Best New Product04:58 | March 19, 2026
-
Save money and time with beauty done at home with RoC!06:09 | January 28, 2026
-
Beauty stocking stuffers that deliver major holiday magic06:58 | December 18, 2025
-
Anti-aging 101: All you need to know about Botox, laser resurfacing, and retinol care05:30 | November 27, 2025
-
The Morning Show: March 2845:32 | March 28, 2025
-
Must-have spring essentials—Now at unbeatable prices05:15 | March 28, 2025
-
Supporting Canadian brands: Smart alternatives to American imports05:34 | March 4, 2025
-
The Morning Show: March 445:29 | March 4, 2025
-
The Morning Show: January 1545:33 | January 15, 2025
-
Celebrity beauty products that live up to the hype05:11 | January 14, 2025
-
The Morning Show: January 1345:38 | January 14, 2025
-
Truth or Lie? Tips for the best anti-aging skin care routine06:48 | January 7, 2025
-
Celebrating the beauty of pride with brands that give back05:40 | June 17, 2022
-
Multitasking beauty products to save you time and money06:17 | October 20, 2021
-
Tips to transition your beauty routine from summer to fall05:20 | September 17, 2021
-
The Morning Show: August 2745:00 | August 27, 2021
-
Beauty editor’s secrets for under $25 skincare routine10:17 | August 27, 2021
-
Summer makeup hacks for fresh and smooth skin05:53 | August 12, 2021
-
The Morning Show: August 1145:44 | August 11, 2021
-
Beauty hacks for lip care and glam with Christine Cho06:00 | August 11, 2021
-
The Morning Show: July 2344:17 | July 23, 2021
-
Beauty hacks to wipe away summer skin’s smears & smudges02:30 | July 23, 2021
-
Canadian-made make-up brand supports Indigenous community02:40 | July 19, 2021
-
The Morning Show: July 745:38 | July 7, 2021
-
Best skin products from around the world06:02 | July 7, 2021
-
Beauty hacks to beat the heat this summer07:11 | June 23, 2021
-
The Morning Show: June 2345:45 | June 23, 2021
-
Easy hacks to keep your pandemic hair in check06:20 | June 16, 2021
Hailey Bieber sells makeup brand Rhode to E.l.f. in $1 billion deal
Description
May 29, 2025
Rhode, the skincare and cosmetics brand Hailey Bieber founded in 2022, has been acquired by E.l.f. Beauty in a US$1-billion deal.
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