Social Media Influencer

• Alphonso Davies named most influential Canadian sport star in new study

  Edmonton soccer darling Alphonso Davies has been crowned the most influential Canadian sport star, and a marketing expert says that's good news for the city too.

  Sports

  Sep 12, 2023
  
• Saskatchewan TikTok star ‘Bella Brave’ receives life-saving surgery

  Now nine years old, Bella Thompson was born with dwarfism, no immune system and other health complications that have had her in and out of hospital for many years. 

  Canada

  Sep 3, 2023
  
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• Southern Alberta entrepreneurs become influencers with major online followings

  When you think of social media influencers, you might think 'big city' or 'celebrity' — but two Alberta men are breaking the stereotype and reaching millions of viewers daily.

  Trending

  Feb 28, 2023
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• Regina TikToker nearing 2M followers through science, humour-based videos

  Regina TikToker Ryan Doka has more than 33 million likes and 1.8 million followers for his science and humour-based videos.

  Canada

  Aug 10, 2021
• Fake brand ambassador offers targeting influencers on social media

  Brand ambassador scams are rising in popularity as it targets users who are active on social media, according to the Better Business Bureau.

  Canada

  Dec 10, 2020
• Social media has ‘drastically changed’ the way Canadians travel: study

  In decades past, prospective travellers would consult vacation manuals or travel agents before booking a trip, but now Canadians are increasingly seeking tips from social media.

  Consumer

  Nov 16, 2018
• Can anyone hustle and build their own brand online like Jillian Harris?

  "Anybody. Anybody can have a brand," Tina Walczak, branding expert with Hiilite Marketing agency in Kelowna, said.

  Jun 27, 2018
• Under the influence: inside the ‘Wild West’ of social media ‘influencer’ marketing

  "Some of the bigger people, some of like the top tier people are making millions."

  Canada

  Jan 22, 2018