Those heading to downtown Kitchener this weekend should be aware that Queen Street will be closed between King and Charles streets from 3 p.m. on Friday until 11 p.m. Sunday to film a Coca-Cola commercial.
A sign from OPC, the production company in charge of the shoot, posted on a storefront near the intersection of King and Ontario streets says they will be filming exterior shots for a scene titled “Traffic/Jam Roll Over.”
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According to the notice, preparation for the shoot will begin on Friday night while shooting will take place on Saturday.
“Wrap” will be Saturday night and Sunday.
The notice also warns that the company will begin to reserve parking on Friday at 3 p.m. on Queen Street (between Charles and Duke streets), King Street (between Ontario and Benton streets), Halls Lane (between Ontario and Benton streets) and Goudies Lane (between Queen St. N. and Frederick Street.)
A spokesperson for OPC told Global News that the commercial is being filmed for Europe.
“Coca-Cola is excited to be in Kitchener shooting a film for commercial purposes for the European market in the coming week,” OPC’s Harland Weiss said in an email.
“We apologize for any inconvenience but Coca-Cola is excited to be in here and are grateful for the warm welcome and generous help the city of Kitchener has extended to us.”
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