Winnipeg Blue Bombers get their own plates

Bombers’ fans are going to be able to show their blue and gold where it counts starting this summer: on the road.

The Winnipeg Blue Bombers unveiled a brand-new license plate design emblazoned with their logo and the words “true blue” on Thursday at noon, with the help of Bombers’ president Jim Bell and representatives from Manitoba Public Insurance.

“Fans of the Blue Bombers are passionate about their football team,” said Andrew Swam, the Minister responsible for MPI, “They have told us that they want to show support for their team by displaying a specialized license plate. MPI will work closely with the Bombers to ensure the license plate reflects the proud history of the club and meets the needs of all partners.”

The Blue Bombers license plate initiative is being administered by MPI as a pilot program, with a limited number of specialty plates being released before the start of the 2011 Canadian Football League season.

The new plates cost $70, with $30 from each plate going to the Blue Bombers organization, and they will be available in early June at over 300 Autopac agents.