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‘Fifty Shades’ dominates long weekend box office

A scene from 'Fifty Shades of Grey,' starring Jamie Dornan and Dakota Johnson.

LOS ANGELES – The heat on Fifty Shades of Grey‘s blockbuster debut cooled ever so slightly as the final four-day weekend numbers were revealed on Tuesday. The Vancouver-shot movie, which cost only $40 million to produce, took in $93 million from 3,646 locations across the U.S. President’s Day holiday (and Family Day holiday in parts of Canada) weekend.

Although initial estimates put the four-day gross at over $94 million, director Sam Taylor-Johnson’s adaptation of E.L. James’ steamy bestseller still took the crown for best February opening ever, unseating the 2004 record set by The Passion of the Christ.

Matthew Vaughn’s comic book adaptation Kingsman: The Secret Service also exceeded expectations in its first four days in theatres, bringing in $41.8 million from 3,204 locations, helping to solidify an overall record-breaking President’s Day weekend at the box office.

The rest of the top five consisted of The SpongeBob Movie: Sponge Out Of Water ($40 million); American Sniper ($18.7 million) and Jupiter Ascending ($10.8 million).

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