WATCH: Mission to take local food movement into traditional Chinese grocery stores

VANCOUVER — Claudia Li, a first generation Chinese Canadian says that sometimes it seems like shoppers have to choose between organic “western” food or Chinese food. But Li is working to change that.  She’s launched the Choi Project, with the mission to take the local food movement into traditional Chinese grocers. “I want to have good food that makes me feel at home, cultural food, but I also want it to be healthy,” she told Global News. The first store to test out the project is the Chinatown Supermarket. There are bilingual signs in the store and customers can take a free Choi Guide pamphlet, which highlights which ingredients are local, in season and pesticide free.