Bedford Road Collegiate unveils less controversial team name, logo
Watch the video above: Saskatoon high school chooses less controversial team name, logo
SASKATOON – After months of weighing all the options, Bedford Road Collegiate unveiled a new team name and logo on Tuesday.
It’s designed to continue to represent what Saskatoon’s second oldest school and its students stand for.
Judging by high school students’ reactions, Redhawks was well received.
“There was a lot of controversy with the Redmen logo before and moving forward with the Redhawks it’s going to definitely improve the school, it’s not discriminating against anyone anymore, it’s positive,” said student Alexander Schubert.
Bedford Road was forced to drop the Redmen name and logo after the board of education passed a motion in March 2014.
“It was very important to keep that tie to our past, the fact that the word red is in there is something that keeps that connection,” said principal Cody Hanke.
“Something that goes back to 1923 with the color red is still going to move forward in the future.”
The Redhawks name came from a public call for ideas, one of the elements of the thorough consultative design process.
“Our name and logo being changed, it’s not going to change who we are, we’re just going to continue to grow and become even more stronger and carry a lot more spirit within the school,” said student Hailey Lavallee.
The Redmen will be retired when classes wrap up at the end of June.
The new name and logo will take over when students return in September.
Redhawks is short for red-tailed hawks, a bird of prey commonly found in Saskatchewan.
Bedford Road United and Fire were some other ideas tossed around during the decision process.
WATCH: Was the school right to change the name of their mascot?