TORONTO — That California “Fit Mom” with the washboard abs and three toddlers is back. And so is her “What’s your excuse?” slogan that drew the ire of women around the world.
This time around, in a new photo Maria Kang says she works more than eight hours a day on limited sleep, without a nanny or chef, and is not a trainer, athlete or model. At the top of her latest attention-grabbing stunt, she asks again “What’s your excuse?”
She’s also launched a new site — noexcusemom.com — which she calls a “movement” that urges parents to put their health first.
READ MORE: ‘What’s your excuse?’ Mom accused of fat-shaming after posting baby-weight loss photo
The Sacramento woman’s photos, which she’s said are meant to “inspire” moms just like her, have gone viral, with some women celebrating her success while others suggest she’s fat-shaming.
The latest photo has already garnered 18,000 likes on Facebook, 2,300 shares and another 1,300 comments.
(Among them, critics have asked: Who watches your three kids as you work out? And was this photo digitally altered?)
Kang says her No Excuse Mom Group is a movement, with moms opening local chapters to meet one to three times a week to work out.
READ MORE: ‘What’s your excuse?’ mom temporarily banned from Facebook following obesity comments
“We are here to guide moms on a journey to find health for themselves and, therefore, for their families. We believe that health starts in the home. ‘Mom’ is an example for the family, whether she knows it or not. Her husband and kids see the way she lives and she can pass on a legacy of health,” she writes on her website.
Last October, Kang’s initial “What’s your excuse” photo made its rounds on the Internet. A month later, she was banned from Facebook after her comments about obesity.
Kang read an article about obese and plus-sized women posing in lingerie. She didn’t like what she saw.
Here’s what her deleted post allegedly said:
“I woke up this morning to news stories about how overweight, nearly obese women should be proud of their bodies (as they posed in lingerie). I think we should all accept how any healthy body through good nutrition and exercise manifests but I’m starting to get annoyed…”
carmen.chai@globalnews.ca
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