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Charities suffer lack of donations due to ‘flood fatigue’

CALGARY- The aftermath of the June floods have left some lingering social problems, hurting those who were vulnerable even before the waters started to rise.

That group includes seniors living in the East Village, who were displaced for nearly 100 days. Loneliness and depression set in for some, along with bills and stress.

While their needs have grown, financial support for charities has dropped.

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“We had anticipated potential opportunities, but many dollars went to flood relief,” explains Shelley Heartwell from the Alex Community Health Centre. “It’s understandable, but places a burden on us moving forward.”

A number of Christmas charities have also seen a drop in donations, possible due to ‘flood fatigue.’

“Usually at this time of year we are not worried about donations, and today we are worried we don’t have enough to meet the need,” explained Cheryl Johnson, whose father started the charity Magic of Christmas by putting on a Santa suit to deliver gifts to a family in need. “It’s hard for everybody. We understand that, we know that, but we see the need every day and it’s hard.”

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Other social agencies like Fresh Start Addiction Services and the YWCA also say donations are down, and they’re gratefully accepting help.

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