The 2020 Anholt-Ipsos Nation Brands Index (NBI) found that for the second year in a row, Canada has outranked all but two countries when it comes to having the top “national brand.” Jason McGrath, Senior Vice President of Ipsos U.S., breaks down what the NBI is and how Canada ranked overall.
Canada
Canada ranks third in terms of ‘national brand,’ Ipsos NBI shows
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