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Investors Group Field changing name to IG Field

An artist's rendition of what the new logo on IG Field will look like. Winnipeg Blue Bombers

The Winnipeg Blue Bombers are re-branding their stadium.

Investors Group Field is now known as IG Field.

“The stadium’s new name, IG Field, will be reflected in all stadium signage, including exterior building signage, field logo, entrance gates and concourse wayfinding,” said the Bombers in a statement.

“Additionally, patches on both home and away jerseys will feature the new IG Wealth Management logo for the 2019 season.”

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Investors Group underwent their own rebranding last year, changing their name to IG Wealth Management.

IG Wealth Management has had naming rights on the stadium since 2013.

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