TORONTO – A Gibraltar-based company says its online lottery jackpot shop is open for business in Canada.
Lottoland says it gives Canadians a chance to bet on the world’s largest jackpots online, including the U.S. Powerball jackpot, which climbed to US$535 million this week, EuroMillions and MegaMillions.
Unlike physical lottery tickets, Lottoland digitally tracks plays and results for users, who can access the system by phone, tablet or computer.
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Play with Lottoland is unique in that users bet on which numbers will be drawn, rather than buying a ticket through an official lottery operator.
If they pick the correct numbers, they’ll win the same amount that the actual lottery pays.
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CEO Nigel Birrell says Lottoland now serves more than six million players worldwide, and has paid out winnings of more than $1.25 billion to date.
“We’re not your grandma’s lottery,” Birrell said Friday in a release. “Lottoland is powered by digital innovation and the freedom of choice to dream bigger.”