May 5, 2015 9:54 am
Updated: May 5, 2015 10:24 am

Time-lapse video shows how much Photoshop is used in fashion photography


WATCH ABOVE: 6 hours of retouching a fashion photo condensed into a 90 second time-lapse video.

TORONTO – Have you ever wondered just how much Photoshop magic goes into those high fashion spreads you see in magazines like Vogue? It’s likely more than you imagined.

New York-based photo retouching company Rare Digital Art has released a series of videos showing just how much time – and retouching – goes into fashion photography.

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Some of the retouching is expected – from smoothing out blemishes, to plumping up lips. But other tricks might surprise you.

For example, in one video photographer and head retoucher of Rare Digital Art Elizabeth Moss shows how retouchers sometimes add pores to skin, instead of smoothing it out to look doll-like.

“With all the talk about Photoshop use or overuse, I thought it would be interesting for people to see how we actually add pores to skin (we do this in the 2nd and 3rd videos, sampled from the girl in the first video),” Moss told photography blog PetaPixel.

In the video above, Moss spends six hours smoothing out the model’s skin, fixing blemishes, changing the shape of her hands and fingers and even straightening her teeth.

Another video condenses four hours of work into 90 seconds.

Moss – who has worked with many high-fashion magazines including Vogue, Elle, GQ and Vanity Fair – said the videos show an authentic look at what is typically done on high fashion and editorial campaigns.

© 2015 Shaw Media

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