The City of Vancouver is moving forward with the branding of Kingsway between Fraser and Nanaimo Streets as “Little Saigon.”
The motion was approved at Vancouver City Hall Thursday. It was introduced by Vision Vancouver councillors Kerry Jang and Andrea Reimer at the request of the Vietnamese-Canadian community. The area has a high concentration of restaurants and services catering to the community.
The branding campaign will include colourful banners that highlight the many ethnic restaurants in the area.
A press release thanked the local MLA and MP, along with 3,000 individuals and hundreds of businesses who signed the petition to introduce the motion.
Vancouver already has an official “Little India,” along with Chinatown in the Downtown Eastside.