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Manitoba government runs ads on electricity rate freeze that has not been approved

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The Manitoba government is running an advertising campaign to tout a freeze on electricity rates even though the freeze has yet to be approved.

The ads say the freeze started Jan. 1 and helps lower costs for Manitobans.

Crown-owned Manitoba Hydro plans to request a one-year rate freeze on electricity this year but has not yet filed a request with the Public Utilities Board, the provincial regulator that can deny proposals.

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Finance Minister Adrien Sala says Manitoba Hydro has made the promised rate freeze achievable, and the government also helped by eliminating debt-reduction targets for the Crown corporation.

Christopher Adams, a political analyst at the University of Manitoba, says governments are often quick to promote good news, but the ad campaign is a mistake and should not have been launched before the freeze was approved.

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