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TikTok star Austen Alexander talks tips for going viral

After restaurants closed during the beginning of the COVID-19 pandemic, Toronto-based comedian Austen Alexander found himself out of work - so he decided to start making TikToks. Three years later, Alexander now has more than 400,000 followers and makes content as a full time job. He joins Minna Rhee to discuss tips for going viral and finding your niche.