Advertisement
Sports
June 16 2021 12:41pm

Why Ronaldo’s Coca-Cola and Pogba’s Heineken snubs will have sponsors rethinking their strategy

Brands are likely to rethink their sponsorship strategy after soccer superstars Cristiano Ronaldo and Paul Pogba snubbed Coca-Cola and Heineken at Euro 2020 press conferences, according to a marketing expert.

Video Home