Cigarette alternative heats tobacco instead of burning it, health-care experts skeptical

The newest nicotine product to hit Canadian and U.S. markets is claiming to be a healthier alternative to smoking or vaping. IQOS, which stands for “I Quit Ordinary Smoking,” is a heat-not-burn tobacco device designed to limit the amount of harmful particles smokers inhale. But as Jeff Semple explains, health experts aren’t sold.

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