Gillette Ad

• Gillette’s ad of a transgender man’s first shave shows authenticity in advertising matters

  In advertising, aspiration is replacing real-life inspiration, and Meera Estrada says she's all for it.

  Commentary

  May 31, 2019
  
• Gillette ad shows father teaching transgender son to shave for the first time

  The video is Gillette's first advertisement featuring a transgender man.

  Canada

  May 29, 2019
  
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• Is the controversial Gillette commercial good for business?

  Sure, people have been talking about it, but whether that translates into sales for Gillette is the ultimate question.

  Economy

  Jan 19, 2019
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• Backlash against Gillette’s ‘toxic masculinity’ ad reveals exactly why it’s needed

  This is neither a "we hate men" campaign nor is this an attack on masculinity. This Gillette ad is condemning toxic masculinity — there's a big difference, writes Meera Solanki Estrada.

  Commentary

  Jan 18, 2019
• Gillette’s new ad tackles toxic masculinity

  The ad sparked wild backlash, with some arguing the company was “moralizing” or “virtue-signalling.”

  Lifestyle

  Jan 15, 2019