‘It isn’t just a shirt’: $1M raised for Terry Fox Foundation through Ryan Reynolds-designed shirts

Click to play video: 'Terry Fox Foundation partners with Ryan Reynolds for 43rd Marathon of Hope'
Terry Fox Foundation partners with Ryan Reynolds for 43rd Marathon of Hope
The Terry Fox Foundation opens registration for the 43rd annual Terry Fox Run on April 12. This year the foundation has created a heartwarming 'Dear Terry' initiative, a collaboration with Ryan Reynolds to create a unique design for this year's marathon shirt. Fred Fox, from the foundation and Terry's brother, joined 'Global News Morning Edmonton' to talk about the launch – Apr 12, 2023

Shirts designed with Vancouver’s Ryan Reynolds have raised more than $1 million for cancer research and the Terry Fox Foundation.

The annual shirt campaign, dubbed Dear Terry, has been promoted with the help of Reynolds, who said Terry Fox was a role model of his as early as the second grade.

Story continues below advertisement

“The shirt I helped design for Terry Fox Foundation isn’t just a shirt,” Reynolds said on Twitter.

“It’s helping countless cancer patients and raising incredible amounts of money. I’ve been inspired by the courage of Terry Fox since the second Grade. He was the ultimate Canadian superhero.”

The money was raised through a pre-sale event, and shirts have been sent in the mail as of Wednesday.

“We are thrilled and incredibly grateful for Ryan’s continued support of the Terry Fox Foundation and for his collaboration on this special project,” said Denise Dias, Terry Fox Foundation’s vice-president of marketing and communications.

Starting April 12, Canadians can register to join and fundraise for the 43rd annual Terry Fox Run in support of cancer research, which will take place on Sept. 17.

When participants register, they have a chance to win a special shirt signed by Reynolds.

Click to play video: 'Reflecting on Terry Fox’s legacy four decades later'
Reflecting on Terry Fox’s legacy four decades later

Wednesday marked the 43rd anniversary of the beloved Canadian hero’s journey across Canada for his Marathon of Hope to raise funds for cancer research.

Story continues below advertisement

On that date, Terry’s famous words, “Today is the day it all begins,” were written.

Fred Fox, Terry’s brother, spoke with Global News on Wednesday.

“When Terry wrote those words 43 years ago, he could have never imagined the impact,” Fred said.

“The impact of those words and the sacrifices he made, he never imagined the impact it would have on so many people.

“Terry would be so proud of what we all Canadians have done (in his memory).”

Click to play video: 'Terry Fox Run partners with Ryan Reynolds for #DearTerry shirts'
Terry Fox Run partners with Ryan Reynolds for #DearTerry shirts

Sponsored content