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Sobeys and Safeway to combine store flyers

A Sobeys store in Winnipeg on June 13, 2013. Chris Stanton

WINNIPEG — There will be one less flyer for shoppers to make their grocery list from.

Starting January 29, Sobeys and Safeway will combine their flyers and produce one for both stores. The change will affect stores in western Canada.

An email from Safeway sent to shoppers on January 23. Handout

In an email to shoppers, both stores promised customers will ‘now pay less for loads of items compared to our regular in-store everyday prices.’ The email also said AIR MILES will continue to be offered.

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Related: Sobeys closing 5 Safeway, IGA stores in Manitoba, 300 workers affected

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Sobeys bought Safeway back in 2013 for $5.8 billion. As a result of the purchase, the Competition Bureau ordered the company to sell roughly two dozen locations.

Related: A look at which Sobeys and Safeway stores are closing

In Winnipeg, four locations were sold to Red River Co-op. Five stores as well as a warehouse were also shut down in Manitoba following the acquisition. A Safeway location on Henderson Highway also closed late last year.

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