HALIFAX – An actor from the TV show “Trailer Park Boys” is using his character in an online campaign encouraging people to vote.
“The more people have a chance to think about an election on [October 19], the more chance they will have to vote. That’s how I look at it,” said John Dunsworth, who played Jim Lahey on the show.
People can ask political questions to the character at mrlaheyvotes.ca and get specific responses.
“All throughout history, comedy is the way to drive the message home. It’s the most effective way. You make people laugh, they remember,” said Jeff Middleton, creative director at Nickel Media, who helped put the campaign together.
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According to Elections Canada, the voter turnout for the 2011 federal election was 61.1 per cent, one of the lowest in history.
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