After being held in Red Deer for the last few years, Canadian Finals Rodeo is back in Edmonton this week and the festivities kicked off Wednesday with a cattle drive downtown.
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Ranchers and rodeo professionals led cattle from Sir Winston Churchill Square to the Rogers Place Fan Park as curious Edmontonians looked on.
The 50th year of the rodeo event is back in Alberta’s capital in 2024. Edmonton was home to the rodeo event for over four decades before it moved to Red Deer.
The CFR started in 1974 and was held at the old Edmonton Gardens and Northlands Coliseum. When the Coliseum closed in 2017 after Rogers Place opened the year before, the event moved to Red Deer.
In a news release issued Wednesday afternoon, Arlindo Gomes, the vice-president of business development and venue management at Explore Edmonton, described the Canadian Finals Rodeo as a phenomenon that has been “a cornerstone event in Edmonton’s rich sporting and cultural history for decades.”
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“Not only does it bring thrilling rodeo action and western heritage to our city, but it also delivers a significant economic boost, attracting visitors from across the country and beyond.”
Explore Edmonton is a destination management and marketing organization in Alberta’s capital.