Remai Modern art gallery has released its new brand. The lower case “r” and “m” that now precede the words “Remai Modern” are meant to emphasize a willingness to be bold and ask questions including questions about our own identity.
The gallery also launched a new website.
“These initiatives help define our personality as a cutting-edge museum of modern art, and bring us another step closer to our opening next year,” said Gregory Burke, Remai Modern’s CEO and executive director.
READ MORE: Remai Modern 90% complete, doors to open in early 2017
The colours represent Saskatchewan’s soil and golden harvests.
“The anthracite colour denotes Saskatchewan’s soil and minerals; the yellow is for sunny days and golden harvests,” said Burke.
The visual identity was created by New York designers karlssonwilker.
A new summer program taking place Saturday’s at the Farmers’ Market was also announced. Three Seeds and a Hen’s Tooth will feature Saskatchewan artists concerned with ecology, local production and sustenance.
The art gallery is expected to open in 2017.
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