It’s been a little less than a year since Swoop took to the skies in Canada.
This week, the WestJet owned, low-cost carrier held a brief ceremony at Hamilton International Airport to celebrate its 1 millionth passenger.
Swoop President Steven Greenway said that since taking flight last June in Hamilton, they’ve expanded their reach to 16 Canadian or vacation destinations.
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Greenway adds that “the model seems to be working, people are attracted to the cheap prices.”
The millionth travellers, William and Emily Burchat and their five-month-old twin daughters, found a pink tag on one of their pieces of luggage after landing in Hamilton this week.
They can exchange the tag for a free flight to any of Swoop’s destinations.