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Kelowna filmmaker enters contest to produce Super Bowl commercial

Stefan Matis

KELOWNA–A Kelowna filmmaker is hoping to gain some recognition on an international scale.

He’s entered a commercial into the Doritos “Crash the Superbowl” video contest.

Stefan Matis decided to take on the challenge of creating a commercial last year, after reading that two men from Maple Ridge won the contest last year.

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READ MORE: Maple Ridge brothers have their commercial shown during Super Bowl XLIX

“I just had this question; and it was what would I do if I was stuck in the desert with a single bag of Doritos?” says Matis.

The question turned into a 30 second piece that is both funny and action packed.

It also features the Okanagan as one of the main components of the plot, as it stands in for a hot, dry, and deadly desert.

The Kelowna Film Commission helped Matis find exactly the right spot to shoot.

“They suggested a place in Oliver,” says Matis.  “Then I went to the Osoyoos Indian Band.  They’re great to work with.  They provided a great location that provided the awesome backdrop that I needed.”

Matis got family and friends involved and rallied a crew of 15 people including actors.

There’s a lot at stake.  First place wins a million dollars and the opportunity to work with Warner Brothers and DC Comics in Los Angeles, while the second and third prize winners both receive $100,000.

The grand prize winner will be announced at the 2016 Superbowl in Santa Clara, California.

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WATCH: The Maple Ridge commercial “When Pigs Fly”, that was selected as one of the two winners of last year’s competition