Sports Marketing

• Marketing experts assess damage to Montreal Canadiens’ brand after draft pick backlash

  Marketing experts say the Canadiens caused damage to their brand by making a controversial draft pick that has brought backlash from fans and women's groups.

  Sports

  Jul 29, 2021
  
• Government spent close to $10K on Jays tickets for Canada 150 and travel ‘influencers’

  The government has spent close to $10,000 on tickets for stakeholders and travel influencers to attend Toronto Blue Jays baseball games over the past year.

  Canada

  Dec 18, 2017
  
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• Leafs fans feel slighted after survey says Habs are Canada’s top sports brand

  The Montreal Canadiens are the top sports brand in Canada, according to a new opinion survey. The Toronto Maple Leafs came in second.

  Sports

  Aug 6, 2014