"We need to look at fines that actually have some heft and some impact, and not these kind of token amounts."

British Columbia's rural areas are well known for their trophy-hunting potential, but a new Insights West poll reports three-in-four voters in rural B.C. oppose the controversial grizzly bear hunt.

The B.C. NDP have promised to ban the contentious grizzly bear trophy hunt, if they're elected into office next May.