It’s been a little less than a year since Swoop took to the skies in Canada.
This week, the WestJet owned, low-cost carrier held a brief ceremony at Hamilton International Airport to celebrate its 1 millionth passenger.
Swoop President Steven Greenway said that since taking flight last June in Hamilton, they’ve expanded their reach to 16 Canadian or vacation destinations.
Greenway adds that “the model seems to be working, people are attracted to the cheap prices.”
The millionth travellers, William and Emily Burchat and their five-month-old twin daughters, found a pink tag on one of their pieces of luggage after landing in Hamilton this week.
They can exchange the tag for a free flight to any of Swoop’s destinations.