It is the last market to feel the power of “the force,” but the wait is almost over – “Star Wars: The Force Awakens” will be released in theaters in China on 9 January.
To prepare for the film’s release, Disney has enlisted the help of Chinese A-list pop star Lu Han. Lu acts as the spokesperson for the film and sings the Chinese theme song, “The Inner Force”.
The music video for “The Inner Force” was released Thursday (7 January 2016), and after its first eight hours online, had already received 8.18 million hits on Chinese online portal QQ.
In the video, Lu can be seen dressed as a Jedi and waving a lightsaber, while singing and dancing to the song.
Originally a member of the popular South Korean boy band EXO, Lu left the group and has been focussing on a solo career in China. He starred in last year’s blockbuster hit “20 Once Again” and released a solo Mandarin pop album in December.
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Back in the U.S., “The Force Awakens has unseated “Avatar” as the No. 1 North American movie of all time.
According to Disney, J.J. Abrams’ “Star Wars” earned enough on Wednesday to pass “Avatar’s” $760.5 million lifetime gross. As of Tuesday, the film was just shy of the record at $758.2 million.
The worldwide record still belongs to “Avatar,” though, and that may continue. “The Force Awakens” has earned $1.6 billion to date, as compared to “Avatar’s” $2.8 billion.
“Star Wars”s release in China will give the film a significant boost, but some analysts are predicting that the film might now net out in the mid-$2 billion range.
© 2016 The Canadian Press