Author Archives
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Canada Post: You’re doing it wrongInstead of increasing the cost of stamps, e-commerce might the answer.CanadaDec 11, 2013
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An open letter to a closed brandHow can a company deal with potential competition? Not with an open letter but with a look at the company's practices.ConsumerAug 8, 2013
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Behind the campaign: #SurrenderYourSayEveryone agrees that charities have a tough job ahead of them when marketing their cause, so why did a promising social media campaign fall flat?HealthJul 4, 2013
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