Lululemon founder Chip Wilson has posted a video apology for making some comments on Bloomberg TV’s ‘Street Smart’ program.
However, the apology appears to be directed at Lululemon employees and not the customer.
“I’d like to talk to you today about the last few days of media that’s occurred around the Bloomberg interview,” he says in the video posted on YouTube.
“I’m sad, I’m really sad, I’m sad for the repercussions of my actions, I’m sad for the people of Lululemon who I care so much about, that have really had to face the brunt of my actions.”
Wilson and his wife Shannon appeared on the American show earlier this week.
It was reported the company is facing new complaints about their yoga pants. Some customers are complaining they are pilling after only a few months of wear, and this comes after the company had to pull some of their pants due to them being too sheer.
Wilson was asked by Bloomberg TV host Trish Regan about the complaints.
“The thing is women will wear seat belts that do not work, or they will wear a purse that does not work,” said Wilson. “Or quite frankly, some women’s bodies actually do not work for it.”
When Regan asked if it was more likely the pants will be see-through with some women’s bodies than others, Wilson replied, “Even our small size will fit an extra large. It is really about the rubbing through the thighs, how much pressure is there over a period of time, and how much they use them.”
In the video, Wilson says he takes responsibility for what happened.
“For all of you that have made Lululemon what it is today, I ask you to stay in a conversation that is above the fray. I ask you to prove that the culture that you have built cannot be chipped away.”
Watch the apology:
© Shaw Media, 2013