Conservative leader Pierre Poilievre has built his reputation as an outspoken critic of the federal Liberal government and Prime Minister Justin Trudeau. Now the party is trying to showcase Poilievre’s softer side. Mackenzie Gray explains how Poilievre’s family is a part of this advertising blitz, and the key voters being pursued.
Global National
‘His wife is really a secret weapon’: Conservative Party launches ad blitz featuring Poilievres
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