COVID-19 Messaging

• From ‘stay the blazes home’ to ‘get back out there’: How COVID-19 messaging is shifting in N.S.

  It's been nearly three weeks since Nova Scotia's last COVID-19 briefing, and a video posted by the province on Wednesday isn't inspiring much confidence in the pandemic situation.

  Politics

  Apr 6, 2022
  
• ‘Complex barriers’: Spreading COVID-19 messaging to Canada’s non-English speakers

  Coronavirus has disproportionately affected visible minorities in Canada. What efforts are being made to communicate public health guidance to this vulnerable population?

  Health

  Mar 1, 2021
  
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• Why COVID-19 messaging should focus on policy successes, not fear

  Spreading the message on COVID-19 using Fear makes us pay attention, but it's not a sustainable strategy, says Brooke Struck of The Decision Lab.

  Commentary

  Jan 25, 2021
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• Governments across Canada grapple with COVID-19 messaging amid holiday season

  As people make holiday plans, governments are doing everything they can to convince people staying home is the best decision.

  Health

  Dec 16, 2020
• Experts tell City of Toronto to change messaging to influence COVID-19 rule-breakers

  “I think a lot of the people who are not following rules right now are being influenced by a different power and that power is emotion."

  Health

  Dec 2, 2020
• Alberta doctors say inconsistent public health messaging may be to blame for uptick in COVID-19 cases

  Some doctors in the province are concerned that certain actions from the province are sending conflicting messages to residents, which may be contributing to COVID-19 fatigue and failure to follow public health measures.

  Health

  Jul 24, 2020