Ad Campaign
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Saskatchewan Teachers’ Federation calls government ‘ad attack’ misleadingThe Saskatchewan Teachers' Federation called the government's billboard ads 'misleading and ridiculous' and a waste of taxpayers' money.CanadaJul 27, 2023
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Saskatchewan Teachers’ Federation begins ad campaign advocating for more school fundingThe STF said the provincial budget that was announced in March did not provide enough funding to support the existing resources in education.EducationSep 20, 2022
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Governments across Canada grapple with COVID-19 messaging amid holiday seasonAs people make holiday plans, governments are doing everything they can to convince people staying home is the best decision.HealthDec 16, 2020
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Manitoba government alters ad campaign after spike in COVID-19 casesManitoba's COVID-19 numbers were once the envy of most other provinces, but there have been several outbreaks in recent weeks, and the government is having to alter its six-figure ad campaign.PoliticsAug 30, 2020
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Travel Manitoba targeting locals and some neighbours with latest ad campaignThe crux of the $2-million campaign will be a series of videos featuring actual Manitobans as they become ambassadors for the province's destinations and experiences.CanadaJul 13, 2020
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London-based sex-trafficking awareness campaign an ‘overwhelming success’: LAWCBy the time the campaign finished on May 18, it had garnered 10.5 million digital ad impressions and 65,000 clicks.CanadaJul 5, 2019
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Ads featuring Nazi imagery pulled from New York City subwayAn ad campaign that featured Nazi imagery has been pulled from the New York City subway system.EntertainmentNov 25, 2015
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Manitoba’s million-dollar government adsThe Manitoba government spent almost $1 million in the last fiscal year on signs and advertisements promoting its Steady Growth, Goods Jobs campaign.PoliticsJun 15, 2015
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‘Go big’: the $24M federal plan to market Canadian oil to the U.S.The mission: to defend Canadian energy's reputation against hostile groups and lawmakers threatening anti-oilsands measures in the U.S. and Europe.ConsumerMar 22, 2015
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Ontario government’s PSA goes viral, urges onlookers to stop sexual assaultsAn Ontario government ad urging bystanders to intervene and stop sexual harassment has gone viral, being picked up and subtitled by activists around the world.PoliticsMar 17, 2015
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