Shoppers visiting The Core in downtown Calgary this spring are encouraged to keep their eyes open for colourful Easter eggs filled with prize vouchers.
The eggs will be hidden throughout the shopping centre between April 3 and 15.
Once found, the prize vouchers can be redeemed for gift cards, gift baskets and swag.
Clues suggesting where eggs are hidden will be shared on The Core’s Twitter and Instagram accounts.
Winners who share a photo on social media with their prize using the hashtag #COREeaster and tagging @COREshopping will be entered to win a second prize; a 25 pound chocolate bunny from Purdy’s Chocolates.
Shoppers can also enter to win the bunny by taking their picture with him at the Purdy’s store, sharing the photo on Instagram, tagging @COREshopping and @purdychocolatier and using the hashtag #COREeaster.